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Title details for Run It Like a Business by Aubrey Bergauer - Wait list

Run It Like a Business

Strategies for Arts Organizations to In crease Audiences, Remain Relevant, and Multiply Money—Without Losing the Art

by Aubrey Bergauer
Shaina Summerville
Audiobook
0 of 2 copies available
Wait time: About 7 weeks
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0 of 2 copies available
Wait time: About 7 weeks
In the US alone, the arts are a $763 billion sector whose 100,000+ organizations serve almost every community in the nation. There's no reason arts organizations should struggle to make ends meet. Running your arts organization like a business is your path forward to:
● Grow audiences and keep them coming back again
● Make our organizations more inclusive
● Get younger attendees in the seats and on the donor rolls
● Continue to create the art we love—without the stress of figuring out how to afford it
Just because arts organizations are non-profits doesn't mean they shouldn't make money; it means the money they make goes back to fund the mission—whether that's music, visual arts, theatre, dance, or one of many other mediums that enrich our lives.
The for-profit world knows how to achieve success across customer engagement, user experience, company culture, the subscription economy, technology and media, new revenue streams, and brand relevance. Run It Like a Business provides a powerful, proven framework to help all arts organizations revitalize their economic engines and ultimately serve the arts and its patrons.

Formats

  • OverDrive Listen audiobook

subjects

Languages

  • English

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